The Personalization Cards for Subscription are your team’s creative toolkit to design smarter, more relevant customer experiences. Based on the Bowtie of Personalization from Hello $Firstname, the deck makes it easy to connect data, content, and channels in ways that drive sign-ups, engagement, and retention.
 
Each deck contains 200+ beautifully printed cards across the five personalization dimensions:
Segments – from free trial users to premium subscribers, churn risks, and superfans
Moments of Truth – trial activation, subscription upgrades, renewal reminders, or cancellations
Messages – nudges, winbacks, feature highlights, and loyalty rewards
Content Feeds – personalized recommendations, new releases, or “because you watched/listened…” suggestions
Touchpoints – email, in-app, push, billing pages, and more
 
Crafted in fantastic quality, the cards are durable, easy to handle, and designed for repeated workshop use. They come delivered in a neat, sturdy box that looks just as good on your office shelf as it does on the workshop table.
 
💡 Perfect for workshops, campaign planning, and strategy sessions.
Use the cards to spark ideas, map subscriber journeys, and align your team on concrete personalization use cases that turn trialists into paying subscribers - and subscribers into loyal advocates.